How Can Marijuana Help You Hop on The Non-Alcoholic Bandwagon?

Think about the time you bought cannabis through your 420 Card Fresno for smoking it. Can you recall the uncoordinated attempts you had while using a card, the burning of your throat, and the inefficacy to figure out for how long to pull the smoke? Yes, even that was the time. 

But for you veterans, the memories of the yesteryear are real and alive for the ones who are now jumping onto the cannabis bandwagon. With the laws relaxing on the use of cannabis recreationally, cannabis derivatives ranging from THC to terpenes are manifesting into nonalcoholic drinks and beers. 

The whole idea is simple enough, just brew a beer, remove the alcohol content, and infuse it THC, the intoxicating compound of cannabis. Even though cannabis is legal at the state level, the production of alcoholic beverages is still governed at the federal level. And this is why mixing alcohol with cannabis is banned strictly. 

The Challenge

On talking to Keith Villa, the founder of Blue Moon Belgian White, who also advocates mixing cannabis with craft beer walks us through the possibilities and challenges of bringing a future where alcohol is not the one that lifts your mood in your beer. 

You might have seen Keith Villa on TV if you’ve been with beer for some time. He’s the one who has been putting the orange wedge in the Blue Moon commercial on the immense glass of the Americanized white beer. 

Villa made a big move in early 2018 by retiring from the Coors. After 23 years of shepherding the nascent brand and championing Blue Moon to the idea of the yearly production of two million barrels. Villa found a new opportunity and a new challenge of bringing THC-infused non-alcoholic beers into the market at cannabis legal states.

Villa himself is clean-cut, in his mid-fifties, a Ph.D. in biochemistry, one who had a career of an industry person who was not only passionate about the niche of the beer world but was also obsessed about it. He along with his wife dived into the groundbreaking venture of manufacturing non-alcoholic THC-infused beer.

Craft Cannabis

People of the cannabis industry have started looking upon the brewing industry as large-scale brewers are making big investments in cannabis companies that are Canadian-based and are at the same time preparing for the time when those companies will make use of the trump card of the United States cannabis legalization. However, the future is still unclear. 

Even the consumption modes are most likely to shift to healthier options than smoking cannabis. But in terms of craft brewers, the innovation in the cannabis industry is going on a small scale and only time will witness how the efficiency of large-scale production versus the tiny manifesting the local production will take place. The sensational thing is that this innovation can come from any place, be it a well-funded corporate lab or even a grower in their garage.

So, why can’t you be a part of this innovation. Then take the help of your cannabis card Fresno and grow your own cannabis. Think of starting your own venture of non-alcoholic THC-infused beer.